Posters About Nothing
2022
Layout, Typography

With 180 episodes spanning over 9 seasons, Seinfeld was once the most beloved sitcom on television (says me). This poster series immortalises each and every episode, communicated via a single-quip.

Focusing primarily on layout and typography, this project adheres to a set of constraints, put in place to remove as many other variables as possible — This includes a limited binary black and white color palette in which each still frame from the series is rendered as a 1-bit bitmap image (a format in which each pixel is represented with a single binary bit of information — 0 [white] or 1 [black]). This limitation not only encourages a focus on the intended disciplines, but further cements the project in the nostalgic epoch of dial-up connections and dot-matrix printers in which Seinfeld was airing on every 200lb tube television in the continental United States.

 

Season 1

 

Season 2

 

Season 3

 

Season 4

Season 5

To be continued…